It’s A Sin-inspired charity T-shirt reaches fundraising milestone
The T-shirt, which was designed by a student at the University of Michigan, is now over $1.5 million dollars in donations.
The It’s A Sin-inspired charity T-shirt is a T-shirt that was inspired by the song of the same name. The shirt has reached its fundraising goal and will be donated to a cancer support group.
Following its publication this year, It’s A Sin received a lot of praise (Picture: Channel 4)
A T-shirt inspired by Russell T Davies’ critically acclaimed television series It’s A Sin has raised hundreds of thousands of pounds for charity.
It’s A Sin, which aired on Channel 4 earlier this year, tells the tale of a group of young homosexual men and their friends during the 1980s Aids epidemic in London.
The close-knit friendship group would greet each other with a slogan known as ‘La,’ which has since acquired popularity among show fans.
T-shirts designed by designer Philip Normal with the word “La” on the front, which were sold to raise money for the Terrence Higgins Trust, an HIV and sexual health charity, have earned more than £500,000.
TV presenter Dermot O’Leary, comedian Tom Allen, Dr Ranj Singh, and Beverley Knight, a supporter of the organisation, have all been seen wearing the T-shirt.
Designer Philip, who is HIV-positive, was photographed near Tower Bridge in London with Ian Green, the Terrence Higgins Trust’s chief executive, and others who had purchased the piece of clothing.
Philip expected to sell just a few T-shirts (Photo courtesy of PA/Philip Normal/Terrence Higgins Trust).
One of the famous backers is Sir Ian McKellen (Photo: PA/Philip Normal/Terrence Higgins Trust).
Nathaniel Curtis, who portrayed Ash in the five-part drama, also posted a photo of himself wearing the T-shirt.
Philip described the T-fundraising shirt’s accomplishment as “just beyond my wildest expectations,” admitting that he expected to “just sell a handful of T-shirts.”
In the series, Nathaniel Curtis portrayed Ash (Photo: PA/Philip Normal/Terrence Higgins Trust).
Phillip Schofield wears the T-shirt with pride (Photo courtesy of PA/Philip Normal/Terrence Higgins Trust).
‘I’m grateful to the cast and crew of It’s A Sin for creating this opportunity for us to talk about HIV in the UK, and I want to thank everyone who has purchased a T-shirt and helped us raise such a phenomenal amount of money for the Terrence Higgins Trust and their vital work to get us to zero new HIV cases by 2030,’ he said.
It’s A Sin author Russell expressed his pride in the fact that one of the show’s many wonderful legacies has been to generate so much money for the Terrence Higgins Trust.
Amanda Holden (PA/Philip Normal/Terrence Higgins Trust) poses in the top at the Global headquarters.
Dermot is one of the campaign’s stars (photo courtesy of PA/Philip Normal/Terrence Higgins Trust).
‘I’d want to pay homage to the great Philip Normal for making the most of the opportunity that It’s A Sin provided, and thank everyone who has purchased a T-shirt to help efforts to end the stigma that still exists around HIV,’ he said.
The proceeds from the T-shirt sales will go toward a campaign aimed at combating HIV stigma by highlighting the accomplishments of people who have been diagnosed with the virus since they were first diagnosed.
Philip and 12 other individuals are participating in the program, which will also offer counseling and assistance in developing workplace training to make companies more HIV-friendly.
‘Congratulations to Philip Normal on achieving this incredible goal,’ said Ian Terrence Higgins, chief executive of the Terrence Higgins Trust.
Channel 4 has further information.
‘Everyone at Terrence Higgins Trust is very thankful to everyone who has purchased a shirt to support our work.
‘The money will go towards funding a new national campaign to combat HIV stigma because, although a lot has changed since the days of It’s A Sin, the stigma around HIV is still very much alive and well.’
All 4 has It’s A Sin available to watch.
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